ASEAN Foundation Empowers Young Entrepreneurs in Pariaman, West Sumatra, using ICT Applications to Improve their Business
On 21 – 23 February 2012, the ASEAN Foundation, in cooperation with the local government through the Koperindag Department (Department of Coop, Small and Medium Enterprises (SMEs), Industrial, and Trade), conducted the ICT training for SMEs in Pariaman, West Sumatra. The training was opened by the Secretary of the Koperindag, Mr. Erwin Ifadi. In his opening remarks, Mr. Erwin pointed out that ICT could play a significant role to promote the SME product to the world. By having this ICT training, hopefully SME community in Pariaman can have broader view on how ICT can improve their living, especially after the recovery from the big earthquake that hit the area last 2010.
The training was participated by 25 SMEs from various line of businesses. The 3-day training aimed to provide the participants with basic knowledge of e-commerce and e-business tools and covered modules on various marketing-related IT applications.
During the training, Ms. Prima Kurnia Sari from the ASEAN Foundation, was being featured in the local radio station, Radio Republik Indonesia (Radio of the Republic of Indonesia), promoting the program. The information was also published in some local media.
The training is part of the 22 ICT training programs for SMEs in Indonesia that the ASEAN Foundation is implementing under the grant from Microsoft. The trainings aim to promote information and communication technologies among small and medium enterprises, which target at around 400 local implementers of SMEs, youth, and women in Indonesia. 20 trainings have been successfully conducted in North Sumatera, West Sumatera, Jakarta, West Java, East Java, and West Nusa Tenggara, For more information about the program, a dedicated e-mail address has been set up to attend to public queries: firstname.lastname@example.org.
The ASEAN Foundation was established by the ASEAN Leaders in December 1997 during ASEAN’s 30th Anniversary Commemorative Summit to help bring about shared prosperity and a sustainable future to all 10 ASEAN Member Countries, namely, Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Viet Nam.