TERMS OF REFERENCE

Graphic Design Consultant for AFMAM Plus Australia 2024 and ASEAN-Korea Influencers Project

BACKGROUND

Three decades after the establishment of ASEAN, its leaders identified ongoing challenges in achieving shared prosperity, fostering ASEAN awareness, and enhancing interactions among its people. To address these issues, the ASEAN Foundation was established during ASEAN’s 30th Anniversary Summit in Kuala Lumpur, Malaysia, on 15 December 1997. The ASEAN Foundation, an organisation from and for the people of ASEAN, aims to build a cohesive and prosperous ASEAN Community. It supports ASEAN by promoting awareness, identity, interaction, and development among the region's populace.

The ASEAN Foundation, with support from its partners, will be organising two youth-related projects in the next six months. The first project is the ASEAN Foundation Model ASEAN Meeting (AFMAM) Plus Australia 2024. Supported by the Australian Government through the Australian Mission to ASEAN, this programme invites students from the ten ASEAN countries, Australia, and Timor-Leste to participate in an immersive conference. Through role-play and capacity-building training, students will learn about ASEAN diplomacy and ASEAN-Australia relations.

The second initiative is the ASEAN-Korea Youth Influencers Project (ASEAN-Korea YIP), supported by the Republic of Korea Mission to ASEAN. This project engages young creators from ASEAN and Korea to highlight the strengths of the ASEAN-Korea partnership while promoting Korea as a Global Pivotal State that empowers youth to foster regional peace and stability.

To enhance the promotion and outreach efforts, including the creation of digital and printed collaterals for both initiatives, the ASEAN Foundation is seeking to hire a skilled graphic design consultant for the duration of both projects.

POSITION SUMMARY

The Consultant is expected to advise, suggest, and implement design concept that incorporates functionality and aesthetics. Under the direct supervision of the Programme Consultant and Communications Officer with the guidance of the Head of Communication, the Consultant will work closely with the communications and programme units to develop impactful design materials necessary for the collaterals and other designing necessities.

DUTIES AND RESPONSIBILITIES

• Consult with programme and communication unit to create and suggest design ideas related to design materials.
• Provide suggestion on the best format and materials for digital and print.
• Create and design attractive material related to the collaterals of the AFMAM Plus Australia 2024, including but not limited to, t-shirt, notebook, pen, folder map, lanyard, id-card, banner, layout, cover, and e-certificate.
• Create and design social media visuals for AFMAM Plus Australia 2024 and ASEAN-Korea YIP
• Ensure that the development of design complies to the branding regulation of ASEAN Foundation and partners.
• Implement feedback and changes whenever possible.

EXPECTED DELIVERABLES

The consultant is expected to report the following deliverables:

AFMAM Plus Australia 2024

ASEAN-Korea YIP

*Please note that this timeline is subject to change depending on the progress of each phase and will be updated regularly.

PERSON QUALIFICATIONS

• Ability to use various design software particularly the Adobe Suite including InDesign, Photoshop and Illustrator and CorelDraw.
• Excellent comprehension of branding.
• Of necessity are creativity, originality, fluency of Ideas, information ordering and problem sensitivity.
• Must have an eye for details.
• Demonstrable ability to work under a tight schedule and deliver timely and quality materials.
• Flexible in revision and accommodating inputs desirable.
• Experience in developing layouts for regional-level projects or research report documents.

REMUNERATION

A lump sum fee will be provided commensurate with the qualification and experience. The disbursement of the payment will be discussed upon contract signing between the Consultant and the ASEAN Foundation. 

HOW TO APPLY

Please send your application consisting of the following:

• CV/Resume and Portfolio
• Proposed lump-sum Fee/Quotation

Please submit your application by 28 July 2024 with email subject “Graphic Design Consultant” to [email protected] with a copy to [email protected], [email protected], [email protected], [email protected].